Popeye the Sailor Man is partnering with UNDONE, the world’s leading custom watch brand and MADworld to release a specialized NFT collection across Asia.

Popeye the Sailor Man is partnering with UNDONE, the world’s leading custom watch brand and MADworld to release a specialized NFT collection across Asia.
GAP the globally recognized iconic casual wear brand, teams up with Medialink Animation International Limited, a wholly owned subsidiary of Medialink Group Limited (2230.hk) (together “Medialink Group”), the leading dynamic market mover of media content distribution and brand licensing in Asia, to introduce a collection of fashion items featuring characters from Popeye, the King Features-owned classic character brand and one of the most recognizable pop-culture icons in the world.
In celebration of the spinach-loving sailor’s 90th birthday, King Features Syndicate, a unit of Hearst and home to some of the world’s most popular entertainment characters, teamed up with YOHO!, the leader of pop culture, and Joy City, the popular shopping mall in Beijing, to present a collection of Popeye creative works and artistic installations. The deal was brokered by King Features’ local agent, Medialink Group Limited (2230.hk) is a leading distributor of third-party owned media content headquartered in Hong Kong SAR with presence in China, Japan and South East Asia.