On September 14, Tokyo Monorail collaborated with Sanrio’s popular character “Little Twin Stars” (Kiki & Lala), who was loved by many people and celebrated its 45th anniversary this year, as part of its brand development. The original design “Kiki & Lara Monorail” has started operation.
On September 1, Meiji started the “Meiji Almond Chocolate Original Color Zeong Plastic Model Present Campaign” in collaboration with “Meiji Almond Chocolate”, which is good for people who are seeking low GI food, and fans of the popular anime “Mobile Suit Gundam”.
In order to recover from the Kumamoto earthquake, Kumamoto Prefecture is promoting a recovery project in collaboration with the manga “ONE PIECE”, and is developing the “Hino-Kuni Revival Edition” in which straw hat crews install bronze statues in the affected areas.
“Crayon Shin-chan” is celebrating its 30th anniversary this year. “New Crayon Shin-chan”, which is currently serialized in “Monthly Manga Town” (published by Futabasha), also celebrates its 10th anniversary. “Crayon Shin-chan 30th Anniversary Project” will be launched to celebrate the milestone of the national character that continues to be loved worldwide.
“I want more women to realize the hairstyle they want and to expand their possibilities.” With this in mind, the hair styling brand “Prostyle”, which was born in 1990, will celebrate its 30th anniversary this year. In commemoration of that, Kracie Home Products has realized a special collaboration with “Barbie” who supports women who are advancing themselves toward the future. They will carry out various projects for about half a year from July 21, 2020.
Japanese audio maker SNEXT announced its new brand final and EVANGELION collaboration earphones “EVA2020 x final perfect wireless earphones” and “EVA2020 x final 3D audio earphones” to be launched from July 27. Reservations will start at the store “final STORE” and the direct sales site “SNEXT DIRECT SHOP”, and sales will start on August 6.
At “NARUTO x BORUTO Fuji Konoha Hidden Village” in Fuji-Q Highland, in collaboration with Nijigen No Mori’s “NARUTO & BORUTO Ninja Village” (SHINOBI-ZATO), the theme park started from July 18th to September 30th. The “NARUTO & BORUTO Village Tour Campaign”, in which both tickets and accommodation tickets are awarded, is also being held.