“THE ALLEY” × “LINE FRIENDS” limited-time collaboration

THE ALLEY, the tea store developed by TOMAC started to collaborate with Line official character “Line Friends” for a limited time from November 11th to February 9th, 2020.

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This collaboration of the drink menu will be deployed simultaneously in Japan, Korea, and Thailand. Tea drinks that incorporate the sensibilities of the world-famous “Brown” and “Sally” characters will appear and will be switched to new collaboration drinks about every month within about 3 months.

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The first collaboration drink is the “Sally Orange Smoothie” inspired by Sally. The refreshing taste of Jasmine’s fragrant Koyama green tea is refreshed by the sourness of orange fruit and the mild sweetness of mango.

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In addition, during the period, you can get the cute original sleeve for buying the LINE FRIENDS collaboration drink (* COLD only).

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The ALLEY Shibuya Dogenzaka Store, Omotesando Store, Nakameguro Store, Kobe / Sannomiya Store, and Fukuoka / Tenjin Store will also wrap stores such as limited photo booths, and the store will be filled with “Brown” and “Sally”. 

 

Reference

http://www.the-alley.jp

http://www.the-alley.world/

https://www.instagram.com/thealley.jp/