First Collaboration of “LINE FRIENDS” & “HELLO KITTY”!


Line Official Characters ‘LINE FRIEND’ collaborating with Sanrio Characters ‘HELLO KITTY’ are release their series collaboration items at LINE FRIENDS STORE original shop through the country on this 3rd of August.

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As for ‘LINE FRIENDS’ the official characters are Brown, Cony and Choco. Line is the communication application that make everyone in this world can be connected. Now ‘LINE FRIEND STORE’ had held 2 shop in Japan and other 28 shop in other country also online shop which sell the stationary, dolls, food, snacks and also the collaboration items with famous character in Japan and other country with the various items such as store limited confectionery.

For the series of ‘LINE FRIENDS & HELLO KITTY’ will be launch from 3rd of August,  the story is start when Brown and Cony and their Line friend visit to Hello Kitty Town, the place where Hello Kitty live, Hello Kitty and Brown are wearing 2 design of the KIGURUMI the pop image costume of ‘FRIENDS Pattern’ with the 70s art style and cute retro style of ‘HELLO KITTY Pattern’.

Also the collaboration item will launch from 14th of July, by opening the special web site of ‘「LINE FRIENDS & HELLO KITTY」’. Which is introducing the story of how Brown from ‘LINE FRIENDS’ and Hello Kitty first met , also posting about the information, product and event. Further, ‘LINE FRIENDS STORE’ and ‘SANRIO SHOP’ also announced the campaign of their own shop such as get the Big Sticker and Paper Fan .

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【Product Detail】
「LINE FRIENDS & HELLO KITTY」Collaboration Series
Product Line Up:30 items ※Price include TAX such as…
・Dolls : 3,024 Yen
・Mascot Holder : 1,944 Yen
・Pen pouch : 1,404 Yen
・Tote Bag : 4,104 Yen
・T-Shirt : 3,132 Yen
・Clear File :  432 Yen
Selling Date:August 3rd
Sales route: Sanrio direct-managed store · Department store’s Sanrio corner etc.

Special Web Site:
For more information :

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